{"id":3097,"date":"2026-07-22T14:50:54","date_gmt":"2026-07-22T14:50:54","guid":{"rendered":"https:\/\/gastronomigundemi.com\/index.php\/2026\/07\/22\/istanbul-kongre-turizminde-son-10-yilin-zirvesinde\/"},"modified":"2026-07-22T14:50:54","modified_gmt":"2026-07-22T14:50:54","slug":"istanbul-kongre-turizminde-son-10-yilin-zirvesinde","status":"publish","type":"post","link":"https:\/\/gastronomigundemi.com\/index.php\/2026\/07\/22\/istanbul-kongre-turizminde-son-10-yilin-zirvesinde\/","title":{"rendered":"\u0130stanbul, Kongre Turizminde Son 10 Y\u0131l\u0131n Zirvesinde"},"content":{"rendered":"<p>GlobeWatch 2025 Uluslararas\u0131 Kongre ve Toplant\u0131lar Birli\u011fi&#8217;nin (ICCA) raporuna g\u00f6re, T\u00fcrkiye, 2025&#8217;te 142 uluslararas\u0131 b\u00fcy\u00fck kongre ile d\u00fcnya s\u0131ralamas\u0131nda 33. s\u0131rada konumunu korudu. Ge\u00e7ti\u011fimiz y\u0131l T\u00fcrkiye, Avrupa s\u0131ralamas\u0131nda 18. s\u0131rada yer ald\u0131.<\/p>\n<p>\u0130stanbul, 2024&#8217;te Avrupa&#8217;da 15. ve d\u00fcnya genelinde 20. s\u0131raya \u00e7\u0131karak bir y\u0131l i\u00e7inde iki basamak y\u00fckseldi. Bu ba\u015far\u0131, T\u00fcrkiye&#8217;nin uluslararas\u0131 kongre pazar\u0131ndaki yerini olumlu y\u00f6nde etkiledi.<\/p>\n<p>Raporda \u0130stanbul&#8217;un durumu, &#8220;\u0130stanbul, kongre turizminde istikrarl\u0131 bir y\u00fckseli\u015f g\u00f6stererek T\u00fcrkiye&#8217;nin genel performans\u0131n\u0131n temel itici g\u00fcc\u00fc ve \u00f6nemli bir ge\u00e7i\u015f destinasyonu olma konumunu g\u00fc\u00e7lendiriyor&#8221; \u015feklinde de\u011ferlendirildi. 2025&#8217;te 95 kongreyle 18. s\u0131raya ula\u015fan \u0130stanbul, son 10 y\u0131l\u0131n en iyi derecesini elde etti.<\/p>\n<p>Sekt\u00f6rel kongre stratejisi ve \u0130stanbul&#8217;un t\u0131p ile bilim alan\u0131ndaki geli\u015fimi, \u015fehirlerin itibar\u0131n\u0131 ve rekabet g\u00fcc\u00fcn\u00fc peki\u015ftiren somut \u00f6rnekler aras\u0131nda yer ald\u0131. D\u00fcnya kongre \u015fehirleri s\u0131ralamas\u0131nda Lizbon birinci, Paris ikinci ve Barselona \u00fc\u00e7\u00fcnc\u00fc s\u0131rada bulunuyor. \u0130stanbul, 95 kongresiyle 18. s\u0131rada yer ald\u0131.<\/p>\n<p>\u0130stanbul Kongre ve Ziyaret\u00e7i B\u00fcrosu (ICVB), uluslararas\u0131 b\u00fcy\u00fck kongreleri \u00e7ekmek i\u00e7in \u00e7e\u015fitli lobi faaliyetleri ve tan\u0131t\u0131m projeleri y\u00fcr\u00fct\u00fcyor. 2024&#8217;te ba\u015flat\u0131lan Fikri Sermaye Ara\u015ft\u0131rma Projesi ile \u0130stanbul&#8217;un kongre turizminde ilk 5 \u015fehir aras\u0131na girmesi hedefleniyor. Proje kapsam\u0131nda, 74 &#8220;fikri sermaye&#8221; lideri belirlenerek kongre kazanma s\u00fcre\u00e7leri h\u0131zland\u0131r\u0131lmaya \u00e7al\u0131\u015f\u0131l\u0131yor.<\/p>\n<p>ICVB, bug\u00fcn IMEX Frankfurt Fuar\u0131&#8217;na kat\u0131larak \u0130stanbul&#8217;un kongre turizmindeki potansiyelini uluslararas\u0131 karar vericilere sunacak. TGA, THY ve sekt\u00f6r liderleriyle ger\u00e7ekle\u015ftirilecek i\u015fbirlikleriyle \u0130stanbul&#8217;un tan\u0131t\u0131m\u0131 yap\u0131lacak.<\/p>\n<p>\u0130stanbul Ticaret Odas\u0131 ve ICVB Ba\u015fkan\u0131 \u015eekib Avdagi\u00e7, \u0130stanbul&#8217;un kongre turizmindeki y\u00fckseli\u015fine vurgu yaparak, hedeflerinin \u0130stanbul&#8217;u ilk 10&#8217;a sokmak ve nihai amac\u0131n d\u00fcnyan\u0131n en iyi 5 kongre \u015fehri aras\u0131na ta\u015f\u0131mak oldu\u011funu belirtti. T\u00fcrkiye&#8217;nin turizmdeki istikrarl\u0131 y\u00fckseli\u015finin, kamu ve \u00f6zel sekt\u00f6r i\u015fbirli\u011fi ile m\u00fcmk\u00fcn oldu\u011funu ifade etti.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0130stanbul, 2024&#8217;te Avrupa&#8217;da 15&#8217;inci, d\u00fcnyada ise 20&#8217;inci s\u0131raya y\u00fckseldi. 2025&#8217;te T\u00fcrkiye, 142 uluslararas\u0131 kongre ile 33. s\u0131rada yer ald\u0131. \u0130stanbul, 2025&#8217;te 95 kongre ile 18&#8217;inci s\u0131ray\u0131 elde ederek son 10 y\u0131l\u0131n en iyi derecesini kaydetti.<\/p>\n","protected":false},"author":1,"featured_media":3098,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"manset":[],"class_list":["post-3097","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi"],"_links":{"self":[{"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/posts\/3097","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/comments?post=3097"}],"version-history":[{"count":0,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/posts\/3097\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/media\/3098"}],"wp:attachment":[{"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/media?parent=3097"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/categories?post=3097"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/tags?post=3097"},{"taxonomy":"manset","embeddable":true,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/manset?post=3097"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}