T\u00fcrk Telekom, T\u00fcrkiye\u2019nin dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc desteklemek amac\u0131yla TOBB, UNDP ve Habitat Derne\u011fi i\u015f birli\u011fiyle y\u00fcr\u00fctt\u00fc\u011f\u00fc “Dijitalde Hayat Kolay” projesi ile giri\u015fimci kad\u0131nlara e\u011fitim, ment\u00f6rl\u00fck ve hibe deste\u011fi sunuyor. Bu destek sayesinde yerel \u00fcretim yapan kad\u0131nlar, yenilik\u00e7i teknoloji \u00e7\u00f6z\u00fcmleri ile d\u00fcnya pazarlar\u0131na a\u00e7\u0131lma imkan\u0131 buluyor.<\/p>\n
E-ticaret, yapay zeka ve dijital pazarlama alanlar\u0131nda kendilerini geli\u015ftiren kad\u0131n giri\u015fimciler, uluslararas\u0131 ba\u015far\u0131 hik\u00e2yeleri ile dikkat \u00e7ekiyor. Proje kapsam\u0131nda bug\u00fcne kadar 50 binden fazla kad\u0131na e\u011fitim verildi ve 50 giri\u015fime i\u015f geli\u015ftirme deste\u011fi sa\u011fland\u0131. 2026 y\u0131l\u0131 itibar\u0131yla ise 15 bin kad\u0131na daha e\u011fitim verilmesi planlan\u0131yor.<\/p>\n
T\u00fcrk Telekom CEO\u2019su Ebubekir \u015eahin, projeye dair yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, teknolojiyi bir ara\u00e7 olmaktan \u00f6te, toplumsal fayda ve ekonomik de\u011fer \u00fcreten bir g\u00fc\u00e7 olarak de\u011ferlendirdiklerini ifade etti. Ayr\u0131ca, ekonomik ve sosyal nedenlerle topluma e\u015fit kat\u0131l\u0131m sa\u011flayamayan gruplara y\u00f6nelik kapsay\u0131c\u0131 \u00e7\u00f6z\u00fcmler sunduklar\u0131n\u0131 vurgulad\u0131.<\/p>\n
Adana’dan Selen Cano\u011fullar\u0131, Cezy & Pepcubes markas\u0131 ile \u015fekersiz ve do\u011fal havu\u00e7 bazl\u0131 at\u0131\u015ft\u0131rmal\u0131k \u00fcreterek ulusal marketlerde yer ald\u0131klar\u0131n\u0131 ve ABD pazar\u0131na a\u00e7\u0131ld\u0131klar\u0131n\u0131 belirtti. Projeden ald\u0131klar\u0131 destekle uluslararas\u0131 standartlarda ambalaj haz\u0131rlad\u0131klar\u0131n\u0131 kaydetti.<\/p>\n
Tekirda\u011f\u2019da, Karacak\u0131lavuz dokumas\u0131n\u0131 modern tasar\u0131mlarla yeniden yorumlayan B\u00fcruz markas\u0131n\u0131n kurucusu Pelin Beg\u00fcm Karada\u011f, yerel dokumay\u0131 kullanarak kad\u0131nlara istihdam sa\u011flad\u0131klar\u0131n\u0131 ve uluslararas\u0131 alanda tan\u0131nan bir marka haline geldiklerini ifade etti.<\/p>\n
\u0130stanbul’dan Esra Odaba\u015f\u0131, engelli bireyler i\u00e7in kurumlarla yetkinlik bazl\u0131 e\u015fle\u015ftirme sa\u011flayan yapay zeka destekli bir platform geli\u015ftirdi. Odaba\u015f\u0131, projeden elde ettikleri kazan\u0131mlarla daha h\u0131zl\u0131 ve do\u011fru y\u00f6nlendirme yapabildiklerini belirtti.<\/p>\n
U\u015fak\u2019tan Nezahat H\u0131d\u0131r, SS Kilim Kad\u0131n Giri\u015fim \u00dcretim ve \u0130\u015fletme Kooperatifi ile k\u0131rsalda ya\u015fayan kad\u0131nlara evde \u00fcretim imkan\u0131 sunduklar\u0131n\u0131 ve Avrupa pazar\u0131na lavanta ve bitkisel \u00fcr\u00fcnler ile a\u00e7\u0131ld\u0131klar\u0131n\u0131 s\u00f6yledi. H\u0131d\u0131r, dijital pazarlama e\u011fitimleri sayesinde ihracata ba\u015flad\u0131klar\u0131n\u0131 aktard\u0131.<\/p>\n","protected":false},"excerpt":{"rendered":"
T\u00fcrk Telekom’un ‘Dijitalde Hayat Kolay’ projesi, Anadolu’daki giri\u015fimci kad\u0131nlar\u0131n \u00fcr\u00fcnlerini d\u00fcnya pazarlar\u0131na ta\u015f\u0131malar\u0131na yard\u0131mc\u0131 oluyor. E\u011fitim, ment\u00f6rl\u00fck ve hibe deste\u011fi ile 50 binden fazla kad\u0131na ula\u015fan proje, 2026’da 15 bin kad\u0131na daha e\u011fitim vermeyi hedefliyor.<\/p>\n","protected":false},"author":1,"featured_media":1798,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"manset":[],"class_list":["post-1797","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-finans"],"_links":{"self":[{"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/posts\/1797","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/comments?post=1797"}],"version-history":[{"count":0,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/posts\/1797\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/media\/1798"}],"wp:attachment":[{"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/media?parent=1797"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/categories?post=1797"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/tags?post=1797"},{"taxonomy":"manset","embeddable":true,"href":"https:\/\/gastronomigundemi.com\/index.php\/wp-json\/wp\/v2\/manset?post=1797"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}